大学英语

蒋学清教学团队>>

模块一:大学英语基础课程...

模块二:大学英语基础课程...

模块三:大学英语基础课程...

模块四:大学英语拓展课程...

模块五:大学英语拓展课程...

SWOT analysis purposes of brands Business English five capabilities of Business English BEC TOEIC the definition of organization the different types of business organizations the qualities of organizations skills of noun combinations proper ways to socialize and network proposing a solution to the problem writing a business report language points identify the expository essay skimming scanning concepts and features of exposition and argumentation a short composition with technique of listing course syllabus key words and expressions grammatical features of sentence patterns components of argumentation article format of argumentation article skimming scanning shopping questions and responses the definition of the brand brand awareness outsourcing advantages and disadvantages of outsourcing useful expressions of showing one’s opinions and tones format of e-mail writing subjunctive mood long complicated sentences typical structure and basic elements of a narrative techniques to begin and end a narrative rhetoric devices: simile metaphor situational irony theme: let the light of love shine and love works miracles argumentative writng techniques advertising and advertising media words and expressions about foods giving/taking orders describing favorite foods ways of cooking advertising campaign successful advertising and celebrity endorsement skills for starting presentations travel vocabulary in American English and British English travel’s fun and joy business travel’s priorities the definition of air rage air rage’s causes and solutions making and dealing with complaints diagram reading introduction and discussion effective reading strategies book report writing strategies PPT presentation rubric the 5th language skill the basic elements of culture characteristics of culture definitions of culture models in cultural studies the ABC’s of ABC culture the country profile of America components of a personal profile and a country profile concepts and features of high-context culture and low-context culture greeting customs in the US greeting customs in the UK dress code in the US dress code in the UK strange traditions in the US strange traditions in the UK the definition of family the changing perception of American family diverse patterns of family family problems in the US marriage and divorce in UK family types and family relationship in UK sociological explanations for high divorce rate purpose of British education development of British education British education system characteristics of American education American education system American top universities the origin and function of government types of governments in the world government types and democracies the world democracy index UK government and its monarchy UK general election US government and its branches US party culture and the presidential campaign the checks and balance of powers in US government Fahrenheit 9/11 and political mysteries Chinese government structure the definition of religion features of the main religions in the world the ancient Chinese philosophy and religion religions in the US religions in the UK Christianity the difference between American and British religions recognition of religious influence on culture and society the art of literature the intentions and elements of fiction definition of poetry woman writing and womanhood in 19th century the first wave of feminism exotic China and Chinese in early western literature two stereotypes of Chinese male image in western literature and media Frank Chin’s deconstruction of the stereotypes and his writing as a warrior the definition of media the basic components of traditional media the differences between traditional media and social media the media of the UK the media of the US media literacy the language of persuasion advertisement deconstruction the timeline of world science and technology the world greatest invention great ancient China’s inventions and the 21st world greatest inventions impacts of science moral issues in the academic fields famous inventors’ character definition of science and ethics worldview and ethical perspectives science literacy parts of typical medical bills and hospital bills the basic terminology for hospitalization bills things to look out for when you check upon your medical bills credit and your unpaid medical bills health care services in the US Medicare vs Medicaid HMOs vs PPOs managed care NHS in the UK five biggest problems in US health care system problems with NHS Obamacare NHS reforms constituent nations of the UK land features and famous places of each nation Germanic peoples and their cultural legacies Norman conquest and its influence ethnic diversity of modern British society general character of each of the five regions in the USA the difference between the UK and Britain subdivision of England symbols of each nation in the UK territory expansion of the USA five big regions of USA and the states they include credit score 5 factors that affect your credit score credit score ranges in the US credit score ranges in the UK peole who look at your credit scores tips on how to improve your credit score mortgage rate and your credit score sub-prime mortgage sub-prime mortage crisis shoping language and interactions the country profile of Britain the country profile of China the 21st world greatest inventions China’s high-speed rail development moral issues in the academic research key moral concepts and principles giving and asking for instructions words related to internet surfing understanding of the video by QA leading students into the unit topic by visual aids and questions the structure of organizations attitudes to money numbers in different contexts key financial expressions and their use in context ways of raising finance and judgment of good investments financial information about Wal-mart and Target Stores language to talk about trends and changes advantages and disadvantages of companies investment role play the writing of a report and a summary the definition and significance of advertising the characteristics of good advertisements advertising media and methods advantages and disadvantages of celebrity endorsement useful expressions for describing advertisements useful language for starting presentations writing a summary definition of employment important factors for finding a job the recruitment process qualities important for success in one’s career motivators for high performers format of cover letter writing successful job interviews idioms and phrases about business competition the effect and importance of business competition the competitive forces in a particular industry strategies of gaining competitive advantages useful expressions of negotiating tips for business e-mail writing “SWOT” application decision-making process business ethics definition of business ethics ethics morality moral morale immoral unethical ethical issues ethical problems examples of bad ethics bribe bribery news on bribery engulf allegation reading on bribery categories of bribery the definition of culture cultural awareness idioms used in cross-cultural business context cultural advice on Italy UAE South Korea and Brazil modal verbs to express advice obligation and necessity social English: situations words and expressions used business and cultural issues in program planning for overseas visitors the definition of innovation inventions or innovations in history PG’s innovation model business strategies by Lafley (PG’s CEO) presentation preparation presentation evaluation presentation skills press release listening exercises multiple choice complete the sentences reading comprehension banked cloze students’ oral English through debating components and structure of a feature article guess meaning of words by prefix- the signal words for exemplification ask for and give direction word-building giving and asking for directions words related to locations and directions connected but alone high school life VS college life self-introduction study plan course summary listing mechanism of group minds influence of group minds skimmingmechanism of group mindsinfluence of group minds ways to distinguish words of close meaning elite education the Ivy League argumentative essay satire conversion of sentence pattern paraphrase word expansion some superstitious ideas elliptical sentence proper usage of adverb narrative essay communicating the significance parallelism word formation types of sports the relationship between sports and health alliteration English idioms relating to Happiness background knowledge of Socrates background knowledge of Simpson persuasive essay some kinds of environmental problems negative prefixes components of a Problem / Solution paragraph the smartphone basics the symptoms of smartphone addiction the ways to break smartphone addiction the flux of emotions with iPhone addiction the six basic human emotions figurative language in narrative writing the expository writing techniques argumentative essay writing refutation skills ways of guessing the meanings of new words ways to distinguish words of close meaning English notes writing synonyms in writing writing of a narrative comment writing of an expository article illustration paragraph writing writing of a listing paragraph making an invitation accept/decline an invitation ways of news release gossip and responses expressions used when old friends meet ways to propose an idea ways to response to a proposal ways to require reactionary response follow-up question rhetoric device format of a speech features of speech language listening strategy ways to guess the meaning of new words learning strategy origin and function of government Government types democracies the World US Government and its braches powers checks and balance in US government Political mysteries generation gap theme-related activites guessing word meanings closing a conversation without being rude employment-related vocabulary learning English campus life ingredients of effective paragraphs key to effective paragraph writing follow-up questions ancestral sources of British peoples medicine prescription description of symptoms giving and accepting compliments the topic of appearance the scene from the online course the format of note-writing listening and blank filling disscussion of school uniforms discussion of appearance discussion of school uniforms college education money and happiness e-mail writing subjunctive mood creative ability independent thinking SWOT words and expressions text content air rages definition headhunting managing meetings opinion expression English note writing classification and division comparison and contrast cause and effect summary writing press release writing innovation-related vocabulary innovation-related vocabualry cultural advice: United Arab Emirates cultural advice: Italy cultural advice: South Korea cultural advice: Brazil case study innovation making summary making long complicated sentences rhetoric devices simile key to effective-paragraph writing structure of expository essay composition with technique of listing components of a narration flashback and flashforward meanings of words with prefix asking for and giving directions the skill of narrative writing life attitude cultural advice: on Italy cultural advice: on UAE cultural advice: on South Korea cultural advice: on Brazil introduction and warm up test of knowledge points idioms used in cross-cultural business setting e-commerce and openning a business cultural advice advertisment design sexism in kuwait e-commerce talk about what to buy words usage reading and translation story-retelling picture-description paragraph division content comprehension Quality of effective paragraphs three elements of unity coherence and cohesion theme-probing text analysis reading ability spot dictation the skill of listening comprehension the way of debating effective paragraph writing analysis of text structures Crucial words and expressions the key to narrative writing innovation awareness Fast reading ability the key to analyze narrative writing Diverse parties relevant language points listening ability innovation identification role-playing role play homework concepts of e-commerce paragraph analysis translation skills relevant words and expressions listening and role-playing writing writng skills writing skills words identification express ones opinion critical think way to success English speech writing story telling family and education issues make a speech retell teh story watch and discuss talk about famous people express opinions spoken skills intensive listening identifying key points story-telling write a narrative comment organization the meaning of happiness Blue Collar White Collar and Pink Collar learning style in college catch up on things in conversation change the subject in conversation ads targeting children understanding happiness writing qualified paragraphs vocabulary and grammar exposition speaking skills cultural advice on United Arab Emirates cultural advice on Korea cultural advice on Brazil modal verbs to express obligation modal verbs to express and necessity social English: situations practicing speaking ability insight into positive life attitude personal narrative vocabulary extended reading understanding positive life attitude extended activities language learning strategies question and answer reminding someone of past event commenting about memories expressing regret summary give instructions internet surfing quality of an effective paragraph language study word-building the signal words for exemplification the skills of talking about travel Debating reference guessing the meanings of new words skimming and scanning English note-writing the national symbols and origins problem reflection and discussion question reflection and brainstorming passage structure analysis government and politics Monarchy British Parliament democracy General Election types of governments looking for important details dialogue imitation essay Attitude Is Everything brands outsource leading brands Rubric business news crisis management Not Childs Play project management marketing strategies marketing strategy advertisement Career Development Planning Succeeding in a Complex World business report innovative advertisement innovation Save the Planet money Arts and Music Peach and Conflict email handout employment culture brand business management course introduction quiz 1 quiz 2 final exam classical literature works classifed reading economy movie review body language British culture icourses exercise business meeting

课程概要

本课程有一支高素质的国家级教学团队,在原国家级精品课程建设的基础上,以全人教育理念为指导,完善能力导向、分类指导的课程体系,采用课堂与网络相结合的交互式教学模式,引入多元动态的评价体系,为学习者提供了优质丰富的学习资源及学习指导,培养具备交际能力、创新意识、全球视野的国际化人才。

课程封面图

课程名称:大学英语
所属学校:北京交通大学
负责人:蒋学清 
课程类型:理论课(含实践/实验)
课程属性:公共基础课
课程学时:222.0
学科门类:文学
专业大类:外国语言文学类
专业类:英语
适用专业:本科各专业

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北京交通大学《大学英语》课程简介 1. 课程性质与定位 大学英语是高等教育的一个有机组成部分,是非英语专业本科生必修的基础课程。该课程以全人教育理念和外语教学理论为指导,以英语语言知识、语言技能、语言文化、专业英语和学习策略为主要内容,集网络与课堂相结合的交互式、集成型的教学模式和教学手段为一体的教学体系。 2. 课程目标 大学英语课程的目标是培养学生语言综合运用能力,尤其是听说能力,同时要培养批判性... 更多>>

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