爱课程

课程介绍

课程简介一、课程目标《外贸函电英语》课程是为培养学生商务运作能力，特别是书面交际、沟通能力，使学生熟练掌握国际商务领域外贸交易过程中往来函电的基本写作技巧，能够根据不同的情形处理并撰写格式内容正确，符合商务信函要求，体现外贸信函特点的外贸业务流程的主要往来信函，为将来从事外贸工作，运用函电有效地进行业务联络、沟通、磋商、交易、提高工作效率奠定坚实基础。二、课程性质与定位 ...

教学单元

第1章 A General Introduction to the Course
第2章 Unit 1 An Introduction to Business Correspondence
- 02-01
  The Principles of Business Letters
- 02-02
  The Structure and Styles of Business Letters
- 02-03
  Arrange the Structure of the Letter and Address the Envelope
第3章 Unit 2 Establishing Business Relations
- 03-01
  How to Seek New Customer?
- 03-02
  Writing Business-establishing Letter
- 03-03
  ISAS about Seeking New Customer
- 03-04
  A Survey of Trade Fair
- 03-05
  Seeking New Customers on Trade Fair
第4章 Unit 3 Enquiry
- 04-01
  Principle and Structure of Enquiry Letter
- 04-02
  Reply to Enquiry Letter
- 04-03
  Structure and Expressions
- 04-04
  Principle of Enquiry Letter
- 04-05
  Structure of Enquiry Letter
第5章 Unit 4 Offer and Counter-offer
- 05-01
  Offer (Principle and Structure of Offer Letter)
- 05-02
  Counter-offer (Principle and Structure of Counter-offer Letter)
- 05-03
  Principle of Offer letter
- 05-04
  Structure of Offer Letter
- 05-05
  Principle of Counter-offer Letter
- 05-06
  Structure of Counter-offer Letter
第6章 Unit 5 Order and Contract
- 06-01
  Order
- 06-02
  Contract
- 06-03
  Placing Order
- 06-04
  Acceptance and Decline
- 06-05
  Contract
第7章 Unit 6 Payment
- 07-01
  Basic Knowledge of International Payment
- 07-02
  Urging the Buyer to Establish the L/C
- 07-03
  Choosing the Proper Methods
- 07-04
  Urging the Buyer to Establish the L/C
- 07-05
  Checks and Amendments of the L/C
第8章 Unit 7 Shipment and Packing
- 08-01
  Shipment
- 08-02
  Packing
- 08-03
  Shipping Advice
- 08-04
  Urging for Shipment
- 08-05
  Packing Condition
第9章 Unit 8 Insurance
- 09-01
  Insurance (1)
- 09-02
  Insurance（2）
- 09-03
  Asking the Seller to Cover Insurance
- 09-04
  Informing the Coverage Adopted
- 09-05
  Reply to a Request for Excessive Insurance
第10章 Unit 9 Complaint and Claim
- 10-01
  Complaint and Claim
- 10-02
  Reply to the Complaint and Claim
- 10-03
  Complaint and Claim
- 10-04
  Reply to Complaint and Claim: Accepting Requests
- 10-05
  Reply to Complaint and Claim: Rejecting Requests
第11章 Unit 10 Other Trading Practices
- 11-01
  Agency, Processing and Assembling Trade
- 11-02
  Joint Venture , Compensation Trade, Barter, Leasing and Technology Trade
- 11-03
  Applying for Being an Agent
第12章 Exercise, Test and Relavant matierial
- 12-01
  Exercise
- 12-02
  Test
- 12-03
  Relavant material